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TikTok is an iOS and Android social media video app for creating and sharing short lip-sync, comedy, and talent videos. The app was launched in 2017 by ByteDance, for markets outside of China. ByteDance has previously launched Douyin (Chinese: ??) for the China market in September 2016. TikTok and Douyin are identical, but run on different servers to adhere to Chinese censorship restrictions. The application allows users to generate short music and lip-sync videos of three to just a few seconds and short looping videos of 3 to 60 seconds. It is popular in Asia, america, as well as other parts of the world. TikTok is not available in China along with its servers are located in countries where the app is available.

In 2018, the applying become popular and became probably the most downloaded app inside the U.S. in October 2018. As of 2018, it comes in over 150 markets, as well as in 75 languages. In February 2019, TikTok, combined with Douyin, hit one billion downloads globally, excluding Android installs in Chin

Douyin was released by ByteDance in China in September 2016. Douyin was developed in 200 days, and within a year got 100 million users, with more than 1 billion videos viewed each day. TikTok was launched in the international market in September 2017. On 23 January 2018, the www.tiktokfansguide.com ranked #1 among free mobile app downloads on app stores in Thailand as well as other countries.

TikTok has been downloaded about 80 million times in the United States, and 800 million times worldwide, in accordance with data from mobile research firm Sensor Tower that excludes Android users in China. Celebrities including Jimmy Fallon and Tony Hawk have joined the app in November 2018.

On September 3, 2019, TikTok and the NFL announced a multi-year partnership. The partnership includes the launch of the official NFL account which will bring NFL content to worldwide fans.

musical.ly Merger – On 9 November 2017, TikTok’s parent company, ByteDance, spent approximately $1 billion to purchase musical.ly, a startup located in Shanghai having an office in Santa Monica, California, possessing a popular social media marketing platform targeting the US teenage market. Looking towards leveraging the united states digital platform’s young user base, TikTok merged with musical.ly on 2 August 2018 to make a larger video community, with existing accounts and data consolidated into one app, keeping the title TikTok. Musical.ly was actually a social media video platform that allowed users to produce short lip-sync and comedy videos. Its official release was on August 2014.

Expansion in other markets – Since 2018, TikTok has become available in over 150 markets, and then in 75 languages. TikTok was downloaded a lot more than 104 million times on Apple’s App store throughout the full first half of 2018, in accordance with data given to CNBC by Sensor Tower, an app analytics platform based in San Francisco. It surpassed Facebook, YouTube and Instagram to get the world’s most downloaded iOS app for the period of time.

Douyin – As being a separate app from TikTok, Douyin is available from your developer’s website and it has maintained exactly the same app title since its launch in September 2016. A part of its popularity is attributable to the marketing campaigns, launching several activities with Chinese celebrities to engage their fans’ interest. For example, its marketing campaign in 2018 Spring Festival Gala alone brought a rise of 70 million daily active users. In February 2018, Douyin launched a partnership with Modern Sky to monetize music.

Features – The TikTok mobile app allows users to create a short video of themselves which often feature music within the background, could be sped up, slowed down or edited with a filter. To create a music video with all the app, users can lzqwnk background music from numerous music genres, edit with a filter and record a 15-second video with speed adjustments before uploading it to discuss with others on TikTok or some other social platforms. They can also film short lip-sync videos to popular songs.

The app’s “react” feature allows users to film their response to a certain video, over which it is actually placed in a small window which is movable across the screen. Its “duet” feature allows users to film a video aside another video. The duet feature was another trademark of musical.ly

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